Tracy Schario

Tracy Schario, APR, Fellow PRSA, is a recognized expert in corporate communications and issues management. She transforms and strengthens brands through strategic PR, content marketing, and advocacy. As the first external communications leader at MITRE, a not-for-profit technology company, Tracy manages the corporate reputation research program and leads a multi-disciplinary team of PR and content strategists.

Tracy is known for her innovative use of primary research as a central component of thought leadership, reputation management and risk mitigation. Tracy’s expertise extends to developing and executing digital marketing, media, and DEI campaigns that enhance brand visibility, promote sustainable growth, and expand market presence. She is adept at driving organizational change, improving performance, fostering employee engagement, and managing executive communications.

A pragmatic Buckeye who loves to cook and play outdoors, Tracy earned her master’s degree in political communications from Ohio University and a bachelor of arts in communications from The Ohio State University.